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International TikTok Influencer to be Keynote Speaker at Women’s Conference

Conway Institute of Music

Jo Johnson Overby to Share Journey to 1.5M Followers

CONWAY, Ark. (February 13, 2024) — Level Up Conference proudly announces Arkansas-based photographer and digital influencer as their keynote speaker for the 2024 Level Up Conference. Overby will speak at the Saturday afternoon session.

“We are thrilled and excited to have Jo join us,” said Jessica Crum, Founder, Level Up Arkansas. “Jo’s story of overcoming fear to grow her business to this level is inspiring and empowering for other women.”

A University of Arkansas graduate, Overby found her passion in growing businesses through social media as she doubled one business’s following–with a substantial uptick in sales–in just 18 months. An entrepreneur at heart, Overby started her own business as a wedding photographer in 2017 and quickly grew to six figure revenue in under twelve months. She’s since parlayed her personal success and the knowledge learned into resources to help others turn their passion and skills into businesses.

“Our attendees will walk away learning how to increase their reach on social media and leverage brand partnerships,” said Crum. “Jo is a powerhouse entrepreneur and an expert on content creation and audience building.”

Registration for this year’s conference closes Sunday, February 25th. Level Up Conference is Friday and Saturday, March 8th and 9th at Herschel Hall in Greenbrier. Visit www.leveluparkansas.com for more information and purchase tickets.

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